SmartMoney.com
Battle of the Sexes
By Jena McGregor
The stakes are high; emotions run higher. How do today's couples
deal with romance and finance? Our exclusive survey shows there's
common ground, but also striking and surprising differences between
husbands and wives.
When Kristen Grice married Mike Denzinger two years ago, she knew
she had a risk-taker on her hands. Her 49-year-old husband loves
racing Superkarts, small, go-cart-like vehicles that are capable of
reaching 165 miles per hour-and terrifying a risk-averse spouse. "To
call them carts is the height of ridiculousness," says Kristen, 43.
"You can die racing them."
Kristen, an estate-planning attorney in Atlanta, spends most of her
free time training dogs for the disabled through a nonprofit called
Canine Assistants. She also leads her daughter's Girl Scout troop
and has dabbled in horseback riding, but she's not sure it's safe
enough. "I'm not absolutely, completely in control when I'm on the
back of this 1,500-pound animal."
What neither of the Denzingers realized was how much their disparate
hobbies — and risk-tolerance levels — would become an emotional
divide they'd have to bridge in their married life. When it comes to
investing, for example, Kristen favors low-risk mutual funds and
cash, and she's insured to the hilt: She had a long-term care policy
when she was just 38. Mike prefers to take what he calls "calculated
risks." A financial planner at a major regional bank, and a former
commodities trader, he favors owning individual, growth-oriented
stocks.
They do have one financial fact in common: They're both big
spenders. Mike lavishes much of his free cash on racing, while
Kristen writes checks at the drop of a hat for a number of
charities. "I stressed about her spending as much as she did about
mine," Mike says of the early stages of their marriage. Kristen
recalls: "I was always in a really crummy mood. . . . I felt we were
financially adrift."
Finally, Kristen remembers, "I did something really silly and
typically female. I had an emotional breakdown with tears and
gnashing of teeth. I was saying, 'Please, please, can we do
something?'" Mike, too, was concerned about their overspending, so
the couple began seeing financial planner Robert Hockett, whom
Kristen calls their "financial mediator." "It was obvious that we
could not resolve this," Kristen says. "There was just too much
emotion on both sides."
More
than 70% said they talked to their partner about money at least
once a week. However, not all of that talk was truthful. Roughly
40% of both men and women admitted lying about how much
something they bought had cost.
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In early
meetings they took on the issue of how they'd leave money to their
kids — Mike's sons are 18 and 22, while Kristen's daughter is 10.
Since then they've worked toward a spending budget they can both
live with, and they have agreed to keep risk-averse Kristen's
portfolio weighted in bonds and cash while higher-flying Mike's is
mostly in equities. "I'm just happy we were able to find Rob before
financial differences made the marriage irretrievably broken," says
Kristen. "When you're dealing with two Type A personalities who are
used to being in charge of both kids and financial situations, it's
a long row to hoe."
Love and money. It's quite a combo, fraught with emotion and charged
with complications in any marriage. Though financial flare-ups
aren't the top reason for divorce, as is commonly believed — that
dubious award goes to communication problems, says the American
Academy of Matrimonial Lawyers — it's still one of the leading
factors that tear us apart. That's why we partnered with Redbook
magazine, another Hearst publication (SmartMoney is jointly owned by
that company and Dow Jones) to survey 1,016 married or cohabiting
adults on money and marriage. Once we had our results, we
reinterviewed couples from the survey in depth, along with more than
a dozen other couples across the country. We also talked to
psychologists, marriage and family therapists, financial planners
and researchers who study money and behavior to put our results into
context.
We wanted to find out just how today's couples are handling the
loaded dynamic of romance and finance. We also wanted to see if men
and women are really any different when it comes to money matters,
as gender stereotypes would have us believe.
What did we find? To begin with, plenty of similarities and common
ground. For example, not having enough money saved for retirement
was the No. 1 financial fear that kept both men and women up at
night. (Men, however, fear losing their jobs and making bad
investments significantly more than women do.) While husbands and
wives reported surprisingly little outright discord, there were
still plenty of surprises and significant differences. For one, the
risk-taking men were roughly 30% more likely to pay off their credit
cards every month than were the supposedly prudent women. And of
course, we had to find out just what role money plays in the
bedroom. Think it doesn't? Read on.
First, the happily ever after. When it comes to many of the
important, big-picture financial issues in our marriages, Mars and
Venus are meeting on planet Earth. Both men and women ranked their
biggest financial goals in exactly the same order, with paying down
debt and saving for retirement taking the top two spots. Both sexes
were feeling pretty good about their progress toward meeting those
goals: 73% of men and 69% of women felt they were on track. And more
than 85% of both women and men agreed they wouldn't love their
spouse any more, thank you very much, if he or she made more money.
We must have enough in common to enable us to manage our
money together: The majority of both male and female respondents
(64%) maintained joint bank accounts, with just 14% keeping
everything in separate accounts and another 18% using both.
Communication about money seems downright rampant. More
than 70% of both sexes reported talking about money with their
spouse on at least a weekly basis. Of course, not all of that
talking is necessarily of a factual nature. Thirty-six percent of
men and 40% of women admitted that they had lied to their spouse
about what something they bought had cost. (We thought $49 for Prada
shoes sounded awfully cheap.)
In a shocking show of solidarity, 67% of men and 58% of
women said money was rarely or never a source of fights in their
relationship. Why so few fights, you may ask? After all, you know
how it shakes down in your home office after the kids have gone to
bed, with one partner shaking his or her fist at the Quicken screen
on the computer while the other pores over the checkbook, head in
hand. Victoria Collins, a financial planner in Irvine, Calif., who
also has a doctorate in psychology, thinks the marital harmony shown
by our study, which was done in May, could be the result of a
recently improved economic outlook. "People might not want to admit
it, but there were a lot of difficult financial discussions and
people sleeping alone last year, no matter what they say," she says.
In other words, they might not quite be telling the whole truth and
nothing but. "You have to keep in mind selective memory."
When our respondents actually did fess up to fighting,
what was the biggest cause? Spending and more spending. In order,
our respondents admitted to fighting most about debt (37%), followed
by spousal spending and then their own purchases. Some classic
gender roles endure here: Men still overwhelmingly make the final
spending decisions about cars and investments, while women have the
last word on major appliances and buying things for the kids.
62% of men said they were more willing to take
financial risks than their partners; only 19% of
women said they were the more risk-tolerant spouse.
However, more men than women prudently pay off their
credit card bills every month.
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Spending on
children was a common source of conflict; more so than
investments or saving for retirement. Several experts we
spoke with said that is especially true of blended
families: While money can break the first marriage, kids
are often the biggest problem in the second. "There's a
whole tradition of parenting and spending from the first
marriage you have to deal with," says Olivia Mellan, a
Washington, D.C.-based psychotherapist and coach who
counsels couples on money issues. "Unless you sit down
and talk about these issues beforehand, it creates a lot
of tension."
You don't have to tell that to Mike and Susan Finley.
The suburban Minneapolis couple, married for three
years, have four kids in their 20s, two each from
previous marriages. One recent sore point involved
Mike's son, who's 27, asking his dad for a third of the
cost of a used car. "My irritant was, he's 27 and he
hasn't saved enough money for a used car," recalls
Susan, 54. "I said, 'When are you going to stop paying a
third and a third and a third of everything?'"
Mike, who's also 54 and a manager at a private utility
company, lent his son the $2,100 from his own savings
account, without getting Susan's approval, confident his
son would pay it back. "I think it's appropriate to help
your children get established, because if you don't, in
the long term, you'll be paying for them forever."
Rebutting Susan's analysis, he says: "It's not about
softness. It's about practicality."
The Finleys chalk up some of their differences to the
fact that Susan's kids have an inheritance from her
first husband and so have more of their own resources.
But they've agreed to talk to each other first about big
expenses on the kids, even if the money comes from their
separate accounts. Now, says Susan, "We resolve it
pretty quickly. Mike's calmer than I am — he's the voice
of reason. Somebody has to be."
If spending is such a lightning
rod for financial fights, who's throwing all that money
around? Although you may have your own preconceived
notion of which sex is the spender — women with all
those shoes, say, or men with their high-tech toys — our
survey didn't find much of a gender divide there. We
asked our respondents to classify themselves as a
"spender," a "saver" or a "worrier," and fairly similar
numbers of men and women described themselves as
"spenders" and "savers." Far more women than men,
however, claimed to be "worriers" — a full 45% of women,
versus just 27% of men.
Annette Borsack counts herself among the worriers. The
38-year-old mom and part-time nutrition consultant in
Carlsbad, Calif., handles all the finances in her family
— paying the bills, for example, and starting 529 plans
for their two-year-old son and newborn daughter. Her
husband, Bill, a personal trainer and co-owner of a
health club, on the other hand, is an unrepentant
spender, frequently buying expensive fitness equipment,
including the $400 surfboard and $1,100 mountain bike he
hardly uses.
"He says [he worries] every once in a while, like when
we had the baby on the way, but he doesn't really look
at the budget, he doesn't have a clue what's in the
bank," says Annette. She wonders, despite his hesitancy
to get involved in their fiscal fitness, if he worries
more than he lets on. "Maybe he is more concerned and
that's why he won't discuss it."
But Bill, 41, says no, he simply doesn't worry: "If we
were going to go broke, obviously, I'd take it a lot
more seriously."
Maybe it's semantics. Men do worry about money, says
Collins, they just have a different name for it. "They
might say they stress about money, or that it creates
anxiety. But they wouldn't say they worry, because
that's seen as a female phenomenon," she says. Still,
it's understandable why women worry more, says Candace
Bahr, a San Diego-based financial planner and cofounder
of the nonprofit Women's Institute for Financial
Education: "Men tend to earn more than women, and they
tend to dominate in the financial decision making.
What's left to do but worry when you don't have
control?"
Control, after all, is the quiet culprit lurking behind
many, if not most, marriage and money issues. "When a
couple has any problem, it's because of a power
imbalance," says Donna Laikind, a marriage and family
therapist who counsels couples on money issues in New
York and Connecticut. She asks each spouse how much they
earn as one way to give her a quick study of the
couple's larger marital power imbalances. "Money is not
seen as the commodity that it should be," she says.
"It's fraught with layers and layers of meaning."
That could explain why our survey showed that a number
of power issues break down along gender lines.
Two-thirds of male respondents earned more than their
partners, so it's not surprising that 32% of men
reported they have more say in financial situations,
compared with just 22% of women. And men in almost every
age and income group were more likely to say the higher
earner should have more say when it comes to spending.
Money and power definitely play out in the Borsacks'
relationship, says Annette. Bill came into the marriage
with sizable assets from the sale of a family business.
When she asks her husband to help around the house, "he
says, 'You are so spoiled; you've never had it so
good,'" according to Annette. "He's insinuating that
because I married somebody that has some money, I have
no right to complain any further or ask for any more."
Bill also earns a lot more; after one particular
argument when she was anxious about his spending,
Annette says Bill retorted, "Well, then you go out and
make the money!" Bill admits he has said that in the
heat of an argument, but he firmly denies thinking his
money gives him power over Annette. "What is mine is
hers," he says.
Sound like something you've heard before? It may be a
holdover from traditional marriages, sure, but it's one
that probably remains, spoken or unspoken, in more
relationships than their partners would be willing to
admit. But that doesn't mean women are financial
pushovers. In our survey, women were slightly more
likely than men to say they "win" financial spats. And
power is the very reason, Laikind says, that 14% of
women, versus just 5% of men, admitted they've withheld
sex after a financial fight. "If the guy has the power
to withhold money," says Laikind, "well, she's got
something else she can withhold."
Conflict aside, men and women
in our survey showed some markedly different views on
finances and contrasting styles of money management.
Forty-one percent of men paid off their credit card bill
each month, while only 32% of women did the same. Men
said they turned most to magazines, newspapers and Web
sites for financial advice, while women named friends
and relatives — in addition to a mysterious "other" —
most often as their trusted source. One hypothetical
transaction in our survey elicited responses from the
two sexes that show very different values: Two-thirds of
women said they'd rather their spouse or partner give
them a gift certificate for $500 than a night of "hot
sex." The men in our survey answered exactly the
opposite.
But the most striking gender difference in our survey —
as Mike and Kristen Denzinger can attest — had to do
with risk tolerance. When we asked our survey
respondents which spouse is more willing to take risks,
62% of men said they were more willing than their
partners to take risks, while only 19% of women asserted
the same thing. But does that really mean that women are
fundamentally risk-averse or more fearful? Brooke
Harrington, a sociologist at Brown University who
studies risk behaviors of men and women in investment
clubs, says that risk has to be understood in the
differing contexts of men's and women's lives. "Women
live longer, drop out of the job market more than men,
get less Social Security and are often responsible for
taking care of children. If you look at their stock
investments out of context, it appears men are risk
takers. . . . But you could argue women take more
demographic risks than men do, so the total amount of
risk is about equal."
And women's financial conservatism may be fading. In a
study of recently released data from the Federal
Reserve, researchers at Colorado State University found
that women are actually slightly more likely to have
their 401(k) plans invested mostly in stocks (as opposed
to fixed-income investments, which are seen as
lower-risk) than men. In 2001 the 401(k)s of 56% of
women aged 55 to 62 were weighted mostly in stocks,
while just 41% of men in that age group were mostly in
equities.
In the end, though, marriages have their own unique DNA,
financial and otherwise. Most don't fit neatly into the
classic stereotypes — or their opposites. Like the women
in the Fed data, Nancy King of Anchorage holds most of
her portfolio in equities. The University of Alaska
education instructor, 65, does exhaustive analysis of
each of the companies she buys, sticking mostly to
blue-chip stocks such as Wal-Mart, General Electric and
Microsoft. She's also an officer in a national
association of investment clubs.
But despite her affinity for individual stocks, Nancy
says she's actually the conservative spouse. Her
husband, Lowell, a semi retired IT supervisor, likes
trading options on volatile stocks. Mostly he sells
covered calls, betting the price of a stock he owns
won't rise above a set "strike" price. How do these two
impossibly different investing styles meet? Easily. Sort
of. Their second-marriage solution is that, except for a
couple of small joint accounts to cover house expenses,
everything is kept separate, especially investments.
When they deplete their budget for the house accounts in
any given month, Nancy puts a sign on the refrigerator —
last month's read, "He who buys, pays" — to let Lowell
know all spending going forward has to come from their
individual accounts.
The separate-but-equal policy helps them avoid money
fights. "For a long time we couldn't even discuss
[investing] because the philosophies were so different,"
says Nancy. She didn't voice any objections to Lowell's
sophisticated trading, she says, but "there were gasps
or facial expressions that would be telling." Now they
share a few tips here and there but, for the most part,
invest totally ignorant of the other's holdings. "That's
the only way it would work," says Lowell, 65. "We've
been married now 26 years, and 90% of that is that we've
separated finances entirely." When it comes to love and
money, to each his own. Or, of course, her own.
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